Insatiable Curiosity
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FACET VR

At the intersection of culture & technology.

Facet VR is a collaboration between Nick Ramsay and Ivan Gabriel Ramirez.

What started off as a branding project for Ivan, became a fully fledged team that produced work.

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A boutique VR/360 Media company.

In the summer of 2016, we were intrigued by emergent VR/360 technology and ventured off to see how we could contribute to the arts. At the time there were less than a handful of players operating in this space.

Naming:

Stemming from the old adage “there are two sides to every story,” along with the new found possibility to record a 360 degree field of view I named the company Facet in honor of that intrigue and potential. The logo was designed by me and executed by José Manuel, under my Creative Direction.

Thumbnail from one of the first videos that was produced, featuring drummer JP Bouvet.

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A glamour shot of Nick viewing one of our early projects.

A glamour shot of Nick viewing one of our early projects.

One of our first collaborators was JP Bouvet. We had this concept that he would battle himself in a drum circle and he really flew with the idea! One of the first validating small victories we’ve had with this on-going project.

Here’s the mock-up/working document for our business cards. I wanted to create a card that would leave an impression and could be used for something other than carrying a means of contact. So I thought, why not give people a chance to have VR heads

Here’s the mock-up/working document for our business cards. I wanted to create a card that would leave an impression and could be used for something other than carrying a means of contact.

So I thought, why not give people a chance to have VR headset in their pocket or wallet?

Intended to be printed on thick translucent card stock, the user would be able to get a taste for the type of content they could experience from us by taking a glance through the card itself.

For our first run of cards we opted for transparency paper for it’s barely there quality. Giving the card holder the chance to get a full immersion as possible.

For our first run of cards we opted for transparency paper for it’s barely there quality. Giving the card holder the chance to get a full immersion as possible.

In September 2016 we had the opportunity to document and recap the first MAIP Summit.

In September 2016 we had the opportunity to document and recap the first MAIP Summit.

Pratt Job Fair

Nick and I were invited to Pratt Institute’s Job Fair in March 2017. We spent the day engaging with youthful energy looking for fruitful collaborators.

We decided to keep things interesting and bring a piece of analog technology to the Pratt Job Fair. Those who wanted were given the choice to have the portrait taken on instant film.

We decided to keep things interesting and bring a piece of analog technology to the Pratt Job Fair. Those who wanted were given the choice to have the portrait taken on instant film.

On set in Newburgh, New York for a music video for artist/poet Decora.

On set in Newburgh, New York for a music video for artist/poet Decora.

Here Ellie Winberg experiences the short documentary she executive produced “Finding Richard Hofmann.”

Here Ellie Winberg experiences the short documentary she executive produced “Finding Richard Hofmann.”

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The culmination of this project came with the short documentary we produced and directed. It followed a retrospective of Richard Hofmann’s work that was on display at the Brooklyn Waterfront Artist’s Collective in Red Hook, Brooklyn. In the film a c…

The culmination of this project came with the short documentary we produced and directed. It followed a retrospective of Richard Hofmann’s work that was on display at the Brooklyn Waterfront Artist’s Collective in Red Hook, Brooklyn. In the film a close friend to Mr. Hofmann, Philly Abe guides us through his work and helps bring us into his world. Richard Hofmann was an artist that lived and worked in the Lower East Side and was someone that was always interested in working with the latest technology. A tremendous amount of thanks to Ellie Winberg that proposed the project to us.

We were able to screen the film in the Lower East Side, Mr. Hofmann’s old stomping grounds, at Sommwhere. We are also grateful that Samsung sponsored the event and provided us with the equipment screen the film to our guests!